New Space "Core" Campaign, 2011 — "Core" was a home automation solution for condos, from Vancouver-based New Space Technologies. As Creative Director of New Space, I designed the following campaign, leveraging a preceding rebrand of New Space and new mobile-friendly residential user experience. New Space was an enormously fun company to work for because they were forward-thinking, knew their business, and gave me free reign to produce all aspects of marketing and user experience, from copy to identity to visual design.